1. Integrity
The word is defined as the quality of being honest and having strong moral principles. Integrity is more than something that sounds catchy in a marketing piece. When you, your employees and your business atc with integrity, some interesting things begin to happen. There are some benefits of integrity: stronger reputation, employee satisfaction, better quality, clearer focus, stronger results.
2. Commitment
Commitment dedicates to the success of your customers, partners, employees and shareholders. A commitment can shape and adjust employees, for example, to work as much as their competence to get jobs done in effective ways. It also obligates people to do something that stated to satisfy not only the customer's needs but also others related. Last, commitment is like a promise to dedicate and contribute to an organisation.
3. Humility
Humility can be a core value that encourages self-development. Personally, being humility. Means always acknowledge the weakness of myself and the strength of others, which is an essential step of improvement. For example, a humble person can discover what his/her colleagues can do. However, they cannot, and it will become the experience and motivation that drive them to do better in their jobs.
4. Innovation
Innovation means to challenge new things and willing to change. An innovative company will catch the trend and become more competitive, and employees can be more creative in their works. For example, innovation encourages people to discover new things that no one or a few people have done in the same industry, and this will help the company to catch the trend and gain more advantage in competition with other companies.
Van Y Pham, Rupinder Kaur and Guo Guo
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